
MIKE SMYLIE
Marketing and Growth Strategy Leader
HI, I'M MIKE.
And I’m a corporate strategy leader who has spent more than 10 years working with the world’s leading organizations to develop strategies that address their most critical challenges, enable them to effectively engage with their customers, and deliver real impact.
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At Gartner, the world's leading advisory company, I’m a Director of consulting, where I advise clients primarily in high tech, consumer packaged goods (CPG), professional services, and the public sector. I lead teams to deliver growth and innovation strategies, market analysis, product marketing, competitive intelligence, business transformation, AI optimization, and data strategy. As a co-lead of Gartner Consulting's primary market research competency, I also serve as a subject matter expert in conducting surveys and customer interviews.
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Previously, I led digital marketing strategy and analytics teams at the world’s most recognized advertising firms, where I worked with global brands in financial services, retail, and healthcare. I hold an MBA from the University of Washington's Foster School of Business, ranked as one of the top business schools in the world, where I also completed strategic projects for major tech companies and startups.
MY EXPERTISE INCLUDES:
GO-TO-MARKET STRATEGIES
MARKET
ANALYSIS
BUSINESS TRANSFORMATION
DATA + AI OPTIMIZATION
I'VE WORKED WITH ORGANIZATIONS LIKE:








DON'T BE A STRANGER.
I am based in the San Francisco Bay Area and am always happy to connect about:
Speaking engagements
Volunteer opportunities
Formative 90s alternative and college rock
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mike @ mikesmylie . com
